Online Technology for Research & Insight

Do More in Less Time

Raise productivity with online tools that let your team achieve more.


An easy-to-use interface

Building complex surveys is a doddle with Demographix. Simply point and click to add the features you want, where you want them. Choose from a wide range of question types - including innovative slider, ranking and hotspot image questions - that make surveys interesting and interactive. That's the way to increase your response rates! Our survey build tools also include "drag & drop" interfaces to rearrange the order of pages and questions on a page.

Simple Routing

No coding or programming to learn

We believe there should be no complicated coding and programming for your team to master. No manual coding is required to set up conditional pages or questions, survey routing, answer piping or any of our wide range of tools. We make it simple for you to get the data you want and for respondents to have a rewarding survey experience. Our users love the fact that they can quickly learn to use our system and get powerful results in no time.

Sharing Ideas

Collaborative scrapbook for sharing

Cut out the work time lost through repetition. We have collaborative features that mean you can make questions, answer lists, images, audio/video content and survey stylesheets available to re-use in future, or make them available to other members of your team. You can even duplicate an entire survey with one click.


Instant analysis and report generation

Data, analysis and statistics are available from the very second the first survey response is received. As with our survey building interface, there’s no manual coding or configuration required of users to analyse your data. Simply point and click to choose the data you wish to report on, how you want it filtered, which questions you’d like to cross-tab on, and then generate your report.