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When research budgets are under pressure, online tools must be easy to use.
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30 things to ask your current survey supplier
We know it isn't easy to select an online survey system. Here's a few questions that you might like to ask our competitors:
- Do they provide free telephone support?
- Do they have an email Helpdesk with guaranteed 12-hour response times?
- Will they build your surveys for you?
- Is there a flat-rate fee with NO surcharges for size of survey OR number of responses?
- Can you add unlimited additional log-ins for colleagues, with customisable user privileges? All at no extra cost?
- Can you create client accounts that allow you to specify that clients see only certain parts of a survey's results?
- Can you customise the background colours of a survey, or use graphics for backgrounds?
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Are all reports available as native Excel files? - Can you see which parts of the world your respondents come from?
- Can you download a random sample of your responses, for example to pick competition winners?
- Can you resize images within the survey system?
- Can you edit a survey after it has started receiving responses?
- Can you create your own stylesheet and use it for all of your surveys?
- Do you have a scrapbook to keep commonly used questions, for reuse in surveys?
- Will the surveys and design tools work correctly on Macintosh and Linux as well as Windows?
- Can your surveys be displayed within your own website?
- Will they manage the whole survey process for you, leaving you free to get on with your job?
- Can you choose which web page respondents go to after they have completed a survey, depending on the answers they've given?
- Can you run surveys without the service provider's branding on them?
- When a respondent completes a survey can they be offered the opportunity to invite friends to complete the survey?
- Do the analysis tools know the difference between net and gross and give you the option of which to use when calculating percentages?
- Is there an online support system where you can view FAQs and add your own questions?
- Can you search your historical surveys for those containing specific words in the questions or answers?
- Are your surveys and their responses available to you long-term with no storage or access charge?
- Is there no limit to the number of surveys you can have running at one time?
- Is it a hosted solution so you don't need to install any software or worry about corporate firewall and security issues?
- Can you build up a searchable library of research?
- Can you create standard lists of answer options such as regions or income breaks that are frequently used in your surveys?
- Can you easily add conditional questions and pages to surveys?
- Can you verify the format of email addresses and postal codes before a response is submitted?